Intro to Cognitive Science
The representativeness heuristic is a mental shortcut that helps people make judgments about the probability of an event based on how similar it is to a prototype or stereotype they have in mind. This can lead to quick decision-making but may also result in errors, as individuals often overlook relevant statistical information and rely too heavily on perceived similarities. It connects deeply to problem-solving strategies, reasoning processes, and the way we perceive and attribute social behaviors.
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