Innovation Management
A business case is a document or presentation that outlines the justification for initiating a project or task, providing a detailed analysis of the benefits, costs, risks, and alternatives. It serves as a key decision-making tool, guiding stakeholders through the rationale behind a proposed investment and its expected impact on the organization. A well-structured business case also connects to innovation process models by illustrating how a project aligns with strategic goals and drives value creation.
congrats on reading the definition of Business Case. now let's actually learn it.