Honors US History
Moral suasion is a strategy used to influence individuals' or groups' behavior by appealing to their sense of morality and ethics, rather than through force or legislation. This approach was notably employed in the context of the abolitionist movement in the United States, as advocates sought to sway public opinion against slavery by highlighting its moral implications and injustices. The power of moral suasion lay in its ability to stir emotions and provoke a sense of guilt or responsibility among those who supported slavery, pushing them towards social change.
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