Game Theory and Economic Behavior
Advertising and promotion refer to the activities and strategies used by businesses to communicate with consumers about their products or services, with the goal of increasing sales and brand awareness. These efforts can include various forms of media, such as print, digital, and social media, as well as promotional events and discounts. Effective advertising and promotion are essential for differentiating products in a competitive market and can influence consumer preferences and behaviors.
congrats on reading the definition of advertising and promotion. now let's actually learn it.