Business Semiotics
Hofstede's Dimensions refer to a framework developed by Geert Hofstede that identifies and analyzes the cultural dimensions that influence behavior in the workplace and society. This model outlines several key dimensions, such as power distance, individualism vs. collectivism, masculinity vs. femininity, uncertainty avoidance, long-term vs. short-term orientation, and indulgence vs. restraint. Understanding these dimensions helps in interpreting signs and communication across different cultures, and also sheds light on how different cultures perceive time and manage it.
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