Business Fundamentals for PR Professionals
A cease and desist is a legal order issued to an individual or organization to stop an allegedly harmful activity, often related to the infringement of intellectual property rights. This term is commonly associated with protecting rights holders from unauthorized use of their intellectual property, which can include trademarks, copyrights, or patents. By sending a cease and desist letter, the rights holder seeks to prevent further damage and assert their legal rights against the infringer.
congrats on reading the definition of Cease and Desist. now let's actually learn it.