Business Anthropology
Positionality refers to the recognition and understanding of the social and cultural factors that shape an individual's perspective, experiences, and identity. This concept is crucial in research as it acknowledges how a researcher's background, including aspects like race, class, gender, and personal experiences, influences their approach to studying a community or culture. By being aware of positionality, researchers can critically evaluate their biases and the impact these biases have on their interpretations and interactions during the research process.
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