Cultural Context

Ethnocentrism: Ethnocentrism is the belief in the superiority of one's own culture over others. It can lead to biased interpretations and judgments when analyzing texts from different cultures.

Multiculturalism: Multiculturalism refers to recognizing and appreciating diverse cultures within a society. It emphasizes inclusivity and respect for different cultural perspectives.

Intercultural Communication: Intercultural communication involves interactions between individuals or groups from different cultural backgrounds. It requires understanding and adapting to differences in communication styles, norms, and values.